Old sign intended for display in a shop, café, hotel, or local business. The humorous phrase "A happy customer often returns" is accompanied by a stylized figure in motion, in a graphic style typical of the 1920s-1930s. Made on printed cardboard, this object perfectly illustrates the art of popular advertising from the interwar period, where humor was widely used to build customer loyalty.
✦ Provenance: France ✦ Estimated period: Circa 1925-1935 ✦ Dimensions: Approximately 32 x 24 cm ✦ Material: Printed cardboard ✦ Condition: Visible signs of use, dirt, foxing, and small stains. Some rubbing. Remains decorative despite the marks of time.
A charming piece that will naturally find its place in a bistro decor, old grocery store, or in a collection dedicated to advertising and old businesses.
