Old advertising cardboard for "Le Nil" cigarette papers by Joseph Bardou & Fils, featuring iconic iconography inspired by Cappiello's creations. The composition depicts an elephant draped in red fabric, in a powerful and immediately recognizable aesthetic, typical of early 20th-century French advertising. The horizontal format and the presence of an original hanging system indicate use in a shop or window display. A strong decorative piece, sought after for its visual impact and its reference to the golden age of advertising posters.
✦ Provenance: France ✦ Estimated period: Circa 1920-1930 ✦ Dimensions: 30.5 x 21.5 cm ✦ Material: Printed cardboard ✦ Condition: Good overall condition with slight wear and traces of time, small superficial marks, clean back
An iconic image of French advertising, ideal for a characterful wall decoration or a collection of old posters and advertisements.
