Cylindrical bottle made of black lithographed tin, decorated with the famous advertising character "Negrita" in bust form against a white and red background. The inscription "Ça va seul – Noir liquide – Râchel Glans – Quality" appears on several sides. This fully lithographed version is rarer than models with glued labels. A typical example of French colonial advertising from the 1920s-1930s, now sought after for its graphic design and documentary value.
✦ Origin: France ✦ Estimated period: Circa 1925 ✦ Dimensions: 11 × 4.5 cm ✦ Material: Lithographed sheet metal ✦ Condition: Overall wear and oxidation, original stopper seized, visible lithography losses, in its original condition
Visual testimony of advertising iconography that is now dated, but emblematic of the history of French shoe polish brands.
