A charming cylindrical box made of lithographed cardboard, produced by the "Cocorico" Pasta Company in Bédarrides (Vaucluse). The colorful label features a proud red rooster facing the rising sun, a national symbol and emblem of post-war French gastronomy. The overall design is remarkably fresh, with vibrant shades of red, yellow, and blue. This is an unusual model, as cardboard packaging is more fragile than its tin counterparts.
✦ Origin: France, Bédarrides (Vaucluse) ✦ Estimated period: Circa 1940-1950 ✦ Dimensions: 13.5 × 6.5 cm ✦ Material: Polychrome lithographed cardboard ✦ Condition: Good overall condition, slight marks and crazing from use, label clearly legible, vibrant colors
Rare advertising box in patriotic colors, perfect for a collection on French food or regional products from the south.
