Advertising hoarding "Parapluie-Revel - Doesn't Thames"

Rare cut-out cardboard advertising sign for the Parapluie-Revel company of Lyon. It features the famous visual created by Leonetto Cappiello in 1922, depicting three silhouettes protected by their umbrellas against a yellow background. The slogan "Ne Tamise Pas" (Does Not Sift) highlights the brand's waterproof quality. Intended to be hung in shops thanks to its original hanging tab, this advertisement is a particularly decorative testament to French interwar advertising.

✦ Provenance: Parapluie-Revel, Lyon (France)
✦ Estimated period: Circa 1925-1935
✦ Dimensions: approx. 21 x 16 cm
✦ Material: printed cut-out cardboard
✦ Condition: good overall condition, slight signs of wear, original hanging system preserved on the back

A colorful advertisement inspired by Cappiello's graphic universe, ideal for complementing a collection dedicated to posters, antique umbrellas, or 20th-century advertising art.