This small enamel sign was intended to identify a department, a piece of furniture, or a commercial display within Nouvelles Galeries. The mention "La Ménagère" refers to the department dedicated to household goods and tableware. Its elegant typographical design, characteristic of the interwar period, attests to the care taken with signage in French department stores. Despite its marked signs of wear, it retains a real historical interest for lovers of old advertising and commercial history.
✦ Provenance: Nouvelles Galeries - Paris, France ✦ Estimated period: Circa 1925-1940 ✦ Dimensions: approx. 9 x 2.5 cm ✦ Material: Enamelled sheet metal ✦ Condition: Significant wear with enamel chips, oxidation, and small missing pieces on the edges, inscription remains clearly legible.
An authentic piece from the world of French department stores, ideal for completing a collection dedicated to old advertising or commercial signs from the early 20th century.
