Old lithographed embossed tin advertising sign for the daily newspaper "Le Journal", intended to indicate a point of sale. The pronounced relief of the black letters, combined with a cream background framed by red and blue lines, offers an immediate and impactful readability, typical of press media from the early 20th century. This type of sign was affixed to the facade or window of a kiosk, and here bears the signature of the Parisian printer "Imp. L. Revon - 12 Rue de l'Oratoire", a guarantee of professional production dedicated to commercial advertising.
✦ Origin: France ✦ Estimated period: Around 1920 ✦ Dimensions: approx. 44 x 8 cm ✦ Material: Embossed lithographed tin ✦ Condition: Good general condition with signs of use, scratches, and visible mounting holes
An old press sign with an iconic graphic style, perfect for authentic wall decoration or a collection dedicated to advertising and media.
