Rare die-cut advertising cardboard depicting a black cat holding a packet of Maggi "Bisque Cream". Created in a particularly attractive silhouette format, this counter or window display advertisement was designed to catch the customer's eye in grocery stores and food shops. Its highly evocative graphics, associating the emblematic black cat with Maggi products, perfectly illustrate the advertising aesthetics of the interwar period. Despite significant wear, this piece retains strong decorative appeal and remains uncommon on the market for old food advertisements.
✦ Provenance: France ✦ Estimated period: Circa 1925-1935 ✦ Dimensions: approx. 30 x 15 cm ✦ Material: die-cut printed cardboard ✦ Condition: significant surface wear with missing print, creases, dirt and traces of use, remaining stable and perfectly identifiable with a lovely patina.
An original advertising silhouette that will naturally find its place in a collection dedicated to Maggi, food advertising or decorative objects depicting cats.
