Old lithographed tin advertising yo-yo for the Cinzano brand, a famous wine-based aperitif, with characteristic red and blue typographic decoration. The object features advertising on both sides, with a central metal axis and original string. This type of small promotional item was distributed as a advertising gadget in the mid-20th century, combining a playful object and a brand support. Its compact format and effective graphics make it an emblematic piece of popular advertising objects.
✦ Provenance: France ✦ Estimated period: Circa 1950 ✦ Dimensions: diameter approx. 5.5 cm ✦ Material: lithographed tin and metal axis ✦ Condition: used condition with scratches and wear, string present.
A fun and graphic advertising object, ideal for a collection of advertisements or a display case dedicated to vintage promotional items.
